Controversy in the world of board games sounds like a storm in a teacup, but when Hasbro updated Clue (the UK and Ireland are the only places where is still called Cluedo) last year from a tale of murder in an Christie style English country manor in the 1940s to a mansion on the Hollywood Hills filed with starlets and celebrities there was a (small) kerfuffel. Well expect a shout. And a way for Hasbro to squeeze money out of its players after the game is sold.
By the way, I’m pretty sure I should be mucking this up with tm and copyright notices, shall we just assume that they are there for legibility? OK?
In the new Hasbro game CLUE : Secrets and Spies, only available in the US for what will soon be obvious reasons, all the characters have become a but younger, sexier and the political correctness of their titles isn’t an issue any more, as they are all now agents for C.L.U.E. (Criminal League for Ultimate Espionage). Their aim is to take down Agent Black (Mr Black in Clue plays the role of Mr Body in Cluedo).
Yes folks, its a spy game barely connected with the theme of Cluedo (or clue) where the agents go on mission across the world, or at least the cities on the board game. Instead of the usual set of cards and weapons there are Activity cards, Secret Identity cards (only one for each player, so there might be some interesting costumes), Secret Meeting cards, Mission cards, and Quick Rules cards and spy light. This is a simple ultra violet LED torch which can be used to reveal
hidden messages on the cards in the game. Yes folks, this is a game branded as Clue, that has practically nothing in common with Clue.
So far, apart from the UV bit, so normal. Well here is the kicker, each player can get 6 additional random event cards via SMS . If players text the word “SPY” to 90445 they then start to receive 6 messages in total the course of a game. Participating mobile operators are AT&T, T-Mobile US, Nextel, Boost, Virgin, US Cellular, NTelos, Dobson, Sprint, Verizon Wireless and Cincinnati Bell Wireless (no European telcos here); the cost of text messages are not included in
the game’s price.
Since you can’t play this game alone, either both (or all) players should be getting these messages for fair play or no one. The text message element is optional, but this is a high tech version (actually low tech, SMS servers aren’t really bleeeding edge, but this is a paper and cardboard board game) of the old Atmosfear video (VHS) based
board game, with the games master messing with the play.
And these messages cost money. So you can extract payment out of a game that’s already been bought. Hasbro don’t seem really confident about this, how long is the mean time between game purchase and it heading to the attic after all, and they are only committing to keep the SMS servers going until December 2011. If it works in the states,
expect to see a version over here.
To be honest, the game doesn’t sound that good, but the hook from the games company to your wallet is new. Expect to see others try to do the same. But what other games would something like this work for? There was a Swiss edition of Monopoly where chance cards could be texted in, but not much more.
How awful is that? This is the X-Factorisation of boardgames. I can’t believe they’re asking people to send texts to get more clues. Just terrible. It’ll probably take off and be a huge success, but I will not be buying it.
Grrrr…i love old-fashioned Cluedo the way it is. This just sounds annoying
I guarantee you that the butler did it.
It’s an odd amalgam of classic family gameplay and modern tech. Hasn’t internet based interactive boardgames made this idea redundant already? I mean if I wanted a boardgame with tech elements I’d just play it on the computer or games console.
Well @Niall, its not an internet game… its a board game. I can understand the thinking of using mobile phone technology… no need for the “family” to leave the board. @Darren its not XFactor either.. you get 6 texts not vote who is whatever.
Another advantage of mobile is of course, premium rate SMS charges going to Hasbro. No idea what percentage they get, but up to now the haven’t made any cash after the initial sale to the shops. This way they get cash off the customers directly. And with SMS all mobiles can do this, not just smartphones. Also in the US you pay to get texts (why Twitter mobile still lives on over there). Here the sender pays. Another reason its unlikely we’ll see it sometime soon, unless a telco take the game on board.
Having said that @Emlyn, this isn’t Cluedo. This is something else, where only the names and the sex of the characters stay the same (everyone but Scarlet has gotten a lot younger too and technically being Agent Green as opposed to Mr or Reverend Green means the names may not be the same for legal reasons). There may be interesting financial figures from Hasbro after Christmas.
Still you can imaging a Vodator O3 version of Cluedo taking place between strangers. It might be Col. Mustard with the phone bill yet.
By the way, has Clue made it to the XBox family games night or is a shard screen a reason not to do the secret shared glimpses in to other players cards?
Now I’d LOVE to watch ‘Clue’ the movie again. starring Tim Curry no less. it was a daft movie but I liked it. http://en.wikipedia.org/wiki/Clue_(film)
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