Greetings readers. I hope you are all shiny happy people this Wednesday. I hope you have big toothy grins on your faces and I especially hope that there aren’t any rotten teeth in our midst. That’s because this weeks post is all about advertising in the exciting area of dental hygiene! I know, you just can’t contain yourself, can you? I’m not sure why, but I have a bit of a thing about dental ads. It’s probably because they are on telly all the time. No matter what the economic climate, people still have to brush their teeth (unless they’re Shane McGowan who by all appearances has never knowingly walked past a toothbrush), so advertisers have to keep on convincing us there’s a reason to buy Colgate over Aquafresh. Toothpaste manufacturing is a pretty recession proof business come to think of it. Let’s put it on that list alongside fast … There’s more →